Blog by Cheryl Ford Lyddon
Modeshift STARS Programme Manager (Business, Healthcare & Residential)
At Modeshift, we’re passionate about helping organisations lead the way in creating happier, healthier, and more active and sustainable communities. For Local Authorities (LAs), this starts with something simple but powerful, having a travel plan of their own.
If your authority already holds a Modeshift STARS Business Licence, you’re perfectly placed to lead by example. You’re encouraging schools, workplaces, and communities to embrace sustainable travel. But, are you showing them how it’s done?
Why it matters
A travel plan isn’t just a document – it’s a roadmap to positive change. When Local Authorities commit to reducing car dependency and promoting walking, cycling, and public transport for their own staff, it sends a strong message.
The benefits for Local Authorities
Having an active, up-to-date travel plan brings multiple rewards:
- Lead by example – demonstrate your commitment to sustainability and inspire others to follow.
- Understand the system – using Modeshift STARS yourself makes it easier to support other organisations and promote Accreditation.
- Achieve environmental goals – reduce CO₂ emissions and improve air quality across your community.
- Boost staff wellbeing – support healthier travel choices and improved morale.
- Deliver cost efficiencies – travel plans help cut business costs, manage parking demand, and reduce congestion.
- Strengthen your reputation – travel plans are viewed positively by the public, the media, and funding bodies.
A win for staff, too
Staff benefit directly from better travel options and wellbeing initiatives. Travel plans can introduce:
- Active travel incentives and discounts
- Better access to sustainable travel options
- Opportunities to shape local travel initiatives
- A sense of belonging in an organisation committed to positive change
Ready to take the next step?
If your Local Authority holds a Modeshift STARS Business Licence, now is the perfect time to put it to work for your own organisation. By developing your own travel plan, you’ll not only meet your sustainability commitments but also set a powerful example for schools, businesses, and communities across your region.
Remember: Even if your Local Authority currently holds a Modeshift Membership or a STARS Education Licence, you don’t need to miss out. As part of your membership, you’re entitled to one free Business site to use for your own council building.
This is a great way to test out the STARS system before committing to a full Business Licence – giving you the opportunity to explore how it works, understand the process, and experience the benefits first-hand. It’s a simple, practical step toward embedding sustainable and active travel planning across all areas of your organisation. To find out more about how we can help your Local Authority develop its own travel plan through Modeshift STARS, contact Cheryl Ford-Lyddon at [email protected].
